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“But fate had other plans for us. The war turned our Studio into a military reservation. All facilities were devoted to making films for the war effort...insignia for submarines, planes, ships, and tanks...training films for the Army, Navy, and Air Force.” Walt Disney.
World War II had a profound impact on Walt Disney and his Studio. The onset of the war couldn’t have come at a worse time for the Hollywood producer. The Studio was coming off a highpoint in its history. Revenue from Snow White enabled Disney to build his new, ultra-modern Studio in Burbank, and feature production was in full swing.
Just as a string of new Disney features were about to open, the Nazi juggernaut rolled across most of Europe shuttering theater doors in the process. Prewar, Disney films were distributed to 55 countries. By 1944, 81% of the Company’s revenue was being generated by just the United States, Canada, and England. As the yoke of oppression descended on Europe, Walt Disney’s ledger flowed from black to red.
Disney and his staff quickly adapted to the new reality by becoming a bonafide war plant. Feature film production was replaced, for the most part, with government and military work. Instead of classic fairy tales, Disney produced training films for all branches of the military, incentive films for the Federal Government, and a series of propaganda films the Studio’s own publicity Department referred to as “psychological productions.” The day after Pearl Harbor, Disney entered into a contract with the Navy for the production of a series of airplane identification films. Government worked sustained his Studio for the war's duration and Walt Disney, ever the patriot, offered his services at cost or for free.
Disney characters also pitched-in on the home front. Mickey, Donald, Goofy, and the rest of the gang promoted war bonds, savings stamps, blood donor drives, gas and food rationing, victory gardens, and scrap and salvage campaigns.
And as new fighting units were formed, Disney artists fulfilled 1,200 requests for combat insignia sent in not only by American servicemen looking for a familiar reminder of life back home, but also by men serving in the units of Allied nations like Britain, Canada, China, France, and Poland.
Service With Character explores this fascinating chapter in the history of The Walt Disney Studios through the following chapters:
The Studio
Studio Collectibles
Home Front
Home Front Collectibles
Home Front Collectibles: Contractors
Gremlins and Friends
Gremlins Collectibles
Insignia
Insignia and Military-Related Collectibles
Propaganda and Training Films
Propaganda and Training Film Collectibles
Postwar Epilog
Walt Disney's Comics and Stories
Print Media:Magazines and Newspapers
Ten appendices, end notes, and over 385 images (340 in color) supplement the text.
As one newspaper writer reported at the time: “How fortunate America is to have Walt [Disney] on the job today. He’s a . . . genius for whom the Axis would gladly give a dozen crack divisions.”
- Sales Rank: #708398 in eBooks
- Published on: 2013-06-23
- Released on: 2013-06-23
- Format: Kindle eBook
Most helpful customer reviews
2 of 3 people found the following review helpful.
dedicated research
By Wulfstan
This is a scholarly and extremely well researched book on Disney studios during WWII and their many contributions to the war effort.
Altho well written in a clear manner- it is not a "page turner" or "easy read".
On the other hand it is a must read for those interested in Disney history or Hollywood in WWII.
It has links to copious illustrations on the authors website. A version with glossy illustrations would be nice, but I fear very expensive.
0 of 0 people found the following review helpful.
Service with Character
By Daniel Butcher
I'm a pretty sure that David Lesjak wrote Service with Character: The Disney Studio
& World War II for me. My Master's degree focused on World War II history. And when I crash my way through Disney books it is often this era my mind wanders towards. So I am pretty sure that Lesjak wrote this title mostly so I can finally have my curious questions answered.
David Lesjak in Service with Character: The Disney Studio & World War II details the efforts of the Walt Disney Studio in supporting the American, and Allied, war effort. He provides detailed chapters on the home front, insignia creation, propaganda and training films and contributions to print media. Along with these chapters that provide a transactional history of the studio's efforts, Lesjak provides a detailed look at the development of the failed Gremlins live-action film and all its complications. As a companion to the chapters, the authors provides a detailed list of supporting artifacts that can be viewed online. And he reprints letters and messages of interest in a series of Appendixes.
Overall I was impressed with Service with Character as a solid historical monograph that has been well researched and written in a clear manner that even non history buffs could read. The topics did satisfy my interest on a number of topics, like insignia. I am pleased to now have this volume in my Between Library for easy reference. My only quibble is around the lists of supporting collectibles for viewing. I really wish that some of them could have been included as illustrations within the text. It would likely be cost prohibitive to print images of the numerous items listed. I am still old school reading print copies. And it is difficult to reference a website during my prime reading time. So, reading through the artifacts I was inspired to go look for some of these objects. At the time of this posting, the website supporting the book with the collectibles is not yet up.
The book really illuminated this period of Disney history for me. And the book makes it clear that the Walt Disney Studio was financially pressed during this era, and much of it was due to Walt Disney's own efforts. Disney legitimately supported the American war effort and his choices lead him to lose money during a time where his film markets were already dwindling. For example, the short film he made for the Treasury Department The New Spirit further limited his markets by providing a free Disney short to theaters. Therefore, they did not need to order the newest Disney short to bring in an audience. And it is remarkable reading the struggles Disney went through to get paid by the U.S. government while being accused of price gouging on a product that was actually cutting into Disney profits. And the story of Disney's insignia production, which was completed for free and always in demand, was a topic I have wanted to read about for awhile. As one reads through the chapter one can easily grow to admire the dedication of Henry "Hank" Porter who took the lead on this Disney morale initiative for the armed forces.
Service with Character is a must own for Walt Disney Studio history fans. The text does an excellent job outlining a key moment in studio history. Additionally, World War II history enthusiasts will also enjoy this book, since it shows one company's war efforts. In many ways, Disney is one example of the many companies who's production was reoriented towards the war and struggled with diminishing profits and dwindling work forces.
For me, Service with Character has filled a key need in my Between Books library. I love the detailed accounts of film and insignia production found in the text. And I cannot help but admire the efforts of Walt Disney and his staff for keeping a studio open while finding their own avenues to support the war effort.
Review Copy Provided for Review
0 of 0 people found the following review helpful.
As the fifth star reflects "I love it. " Service with Character
By Raymond V. Olszewski
As the fifth star reflects "I love it." Service with Character, etc is a great reference and is full of what I call 'great read' stories that have never been published before. This book helped me immensely in my research about World War II submarine insignia. I advocate History not shared, is History lost! Bravo Zulu to David Lesjak for pulling together a huge amount of information and getting it published so others can benefit. I highly recommend this book for those who need information about that time when Walt Disney was a huge supporter of the war effort. I look forward to seeing more "About the Author" that is missing from the book.
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